Privacy & Digitalization

Digitalization should contribute to the well-being of both organizations and individuals. We believe in the power of responsible technology and are committed to providing legal and socially responsible solutions. For example by embedding privacy rights within organizations, promoting ethical use of artificial intelligence, and developing data strategies that support sustainability goals.

Ready for the Future?

We are happy to guide you through the digital transformation. Are you ready to take the next step? Let’s schedule a call to discuss how we can support you.

Danny Hoekzema

Danny Hoekzema

Advocaat

Douwe de Lange

Douwe de Lange

Legal Researcher

Get in touch

What we believe in

We are in the midst of a digital revolution. The development of hyper-personalized services, artificial intelligence, and the “Internet of Things” offers us new perspectives and opportunities.

Technological innovation can allow us to solve pressing issues, such as challenges within healthcare, education, and climate change. At the same time, it is crucial not to lose sight of the risks these innovations can bring. As the saying goes, “Technology is neither good nor bad; nor is it neutral.” It is the application that makes the difference. We are happy to help you in your digitalization, using legally and socially responsible solutions.

How we can help you

In a data-driven world, protecting privacy is essential to ensuring the right to a private life. We help organizations develop resilient privacy policies that not only comply with current laws, but are also prepared for future legal and societal challenges.

We support organizations by:

  • Establishing privacy programs with clear starting points and clear objectives through our compliance roadmaps.
  • Advising on (national and international) privacy legislation, including the GDPR, cookie legislation, and the obligations works councils.
  • Conducting GDPR assessments, such as Data Protection Impact Assessments (DPIAs), Data Transfer Impact Assessments (DTIAs) and Legitimate Interest Assessments (LIAs).
  • Optimizing privacy policies and privacy statements.
  • Guidance on data breaches, including advice on notifications to authorities and data subjects.
  • Assessing international data transfers and developing strategies for international data flows.

Artificial intelligence offers solutions to some of the greatest challenges of our time. However, it is important to deploy AI responsibly to avoid risks such as privacy breaches and manipulation.

We support organizations with their AI needs by:

  • Advising on the AI Act.
  • Develop and optimize AI policies.
  • Conduct AI Impact Assessments to identify and mitigate risks.
  • Provide trainings and workshops for employees on AI ethics and the AI Act to increase awareness and knowledge.
  • Strategically support innovation with AI, with a focus on ethics and risk management.

In a fast-growing digital economy, it is crucial to create a fair playing field for consumers and businesses. The European Union has introduced new legislation such as the Digital Services Act, Digital Markets Act and the Platform-to-Business Regulation.

We help organizations navigate this complex legal landscape and implement strategies to comply with European requirements. We do this by:

  • Providing guidance on digital legislation for compliance and strategic application.
  • Conducting thorough gap analyses to assess digital compliance and make practical recommendations for improvements.
  • Providing practical support in the implementation of digital legislation.

Data sharing is essential for digital innovation. It also plays an increasing role in collaboration with chain partners (for example, in the areas of climate and sustainability). This also brings privacy and security risks. We support organizations in developing strategies to share data in line with legislation.

We help organizations by:

  • Advising on GDPR core concepts such as pseudonymization and anonymization, and by helping organizations realize the potential provided by the Data Act and the Data Governance Act.
  • Advising on techniques for secure data use and sharing, including privacy enhancing techniques (PETs).
  • Securing data supplies for sustainability reports: We advise you on how you can secure data supplies for the purpose of sustainability reports.
  • Developing and evaluating trusted third-party arrangements for secure data exchange.
  • Supporting the establishment of data lakes and data management warehouses for compliant data management.

Digitalization can play an important role in sustainability. Modern technologies can bring significant benefits, such as increased efficiency, innovations in resource management, and improved transparency in sustainability reporting.

On the other hand, digitalization can also have negative effects on sustainability goals. The exponential growth of data collection and associated infrastructure, such as data centers, consume more and more energy and lead to an increased carbon footprint. It is essential to pay close attention to the environmental impact and ethical implications of data use to ensure that the benefits of digitalization are fully realized.

We help organizations get the balance right by:

  • Developing sustainability strategies: We design strategies that link digitalization and sustainability so that the two goals are mutually reinforcing.
  • Advising on technology and tool selection: We support you in choosing technologies with low environmental impact so that your digital innovations are also sustainable.
  • Evaluating the environmental impact of data centers and infrastructure: We help assess digital infrastructure so you invest in solutions that are both efficient and environmentally friendly.

For more information about our services and how we can support your organization with a sustainable digital strategy, contact Danny and Douwe.